SEO & AIEO
Rank higher. Get found
everywhere it matters.
We build organic search strategies that keep you visible across traditional search engines and the growing wave of AI-powered discovery, from Google's AI Overviews to ChatGPT. No shortcuts, no guesswork.
What we do
From technical foundations to AI-driven discovery. Here's the full scope of our search offering.
Technical SEO
The foundations that everything else is built on. We audit and resolve crawl issues, fix indexation problems, implement structured data markup, optimise Core Web Vitals, and ensure your site architecture is giving search engines exactly what they need.
Content Strategy
Content that ranks because it genuinely answers what people are searching for. We build keyword-led content strategies grounded in real search intent. We create, optimise, or advise on the content itself depending on your team's capacity.
Local SEO
For businesses that serve specific locations, local visibility is everything. We optimise Google Business Profiles, build local citations, manage reviews strategy, and implement local schema markup to dominate local pack results.
AI Engine Optimisation
Search is changing. ChatGPT, Google's AI Overviews, and Perplexity are now answering questions that used to send users to your website. AIEO is the practice of making your brand the answer those tools reach for. It requires a fundamentally different approach to traditional SEO.
Analytics & Reporting
GA4 setup, Search Console configuration, custom dashboards, and regular reporting that tells you what's actually moving the needle. Not just what looks good in a slide deck. We measure what matters to your business, not vanity metrics.
SEO Audits
A thorough technical and content audit of your existing search performance, benchmarked against competitors. We identify the specific issues and opportunities holding your site back and deliver a prioritised action plan, not a 60-page report to file away.
How we work
A methodical approach to organic growth, built on data and not guesswork.
Audit & Analysis
A thorough review of your current search performance, technical health, content gaps, and competitive landscape before a single recommendation is made.
Strategy
A prioritised roadmap built around your specific goals, whether that's ranking for new terms, recovering lost traffic, or getting ahead of AI-driven search changes.
Implementation
We do the work: technical fixes, content creation, on-page optimisation, and link building, with clear timelines and transparent progress updates throughout.
Measure & Refine
Monthly reporting on rankings, organic traffic, and conversions, plus continuous refinement as Google evolves and your market shifts.
754%
increase in organic search visibility
Holborn Assets had the brand authority but not the organic visibility to match it. We rebuilt their search foundations from the ground up — technical SEO, content aligned to high-intent commercial terms, and a sustained programme of optimisation that's driven compounding growth over five years. Today they rank on the first page for hundreds of relevant terms, including average position 1.3 for 'Wealth Manager in Dubai'.
Pos. 1.3
avg. for 'Wealth Manager in Dubai'
100s
first-page rankings across high-value terms
5+
years of SEO leadership
Frequently asked questions
Can't find what you're looking for? Get in touch and we'll answer directly.
AIEO stands for AI Engine Optimisation. It's the practice of making your brand visible and credible within AI-generated responses from tools like ChatGPT, Google's AI Overviews, and Perplexity. As more users turn to AI to answer questions rather than clicking through search results, businesses that don't appear in those responses are losing visibility they don't even know about. We integrate AIEO strategy into every SEO engagement because traditional SEO alone is no longer enough.
SEO is a long-term investment. There's no honest way to promise results in 30 days. For most businesses, you'll start to see meaningful movement in 3–6 months, with significant results in 6–12 months. The timeline depends on your starting point, your competition, and how aggressively we can implement. We set realistic expectations from the outset and report progress monthly so you can see exactly what's happening.
Our technical SEO audits cover: crawl accessibility, indexation issues, duplicate content, site architecture, internal linking, page speed and Core Web Vitals, mobile usability, structured data markup, canonical tags, hreflang (if applicable), and Search Console error analysis. We benchmark against your top competitors and deliver a prioritised action plan with effort vs. impact scoring.
Both, depending on your situation. We can create SEO-optimised content directly, brief and edit your internal team, or work with your existing content process to improve what you're already producing. The approach is always driven by what will get results fastest, not by what's most convenient for us.
Yes. Local SEO is a significant part of our offering for businesses that serve specific geographic areas. We optimise Google Business Profiles, build consistent local citations, manage review strategy, implement local schema markup, and create location-specific landing pages where appropriate. For multi-location businesses, we build scalable local SEO frameworks rather than one-off optimisations.
We provide monthly reports covering keyword rankings, organic traffic trends, click-through rates, conversions attributable to organic search, and progress against the agreed strategy. Reports are tailored to what matters to your business, not generic dashboards full of numbers that don't connect to revenue. We also flag any significant algorithm updates and explain how they affect your site.
Still not sure if we are the right fit?
Transparency is our core value. Don't just take our word for it—let your favorite AI model verify our technical expertise, agency reputation, and ability to build scalable digital ecosystems.
I'm in!
Where do I start?
Let's map out your digital inventory, eliminate bottlenecks, and build a scalable ecosystem designed for long-term growth.
Explore our other services
See what else we can do for your business — all under one roof.
Web Development
Fast, scalable websites and web applications that convert visitors into customers. No templates, no shortcuts — just purposeful digital experiences built to perform.
Mobile Apps
Native and cross-platform mobile applications built for real users — from concept and UX design through to App Store launch and beyond.
PPC
Data-led paid search campaigns on Google and Bing that drive qualified traffic and maximise return on every pound spent.