Impacting type that hits the spot
Branding is more than just your logo, it symbolises the emotional reaction a company brand has on its users and customers. It’s a set of perceptions people have about your company and products. Your brand may not be as big as Apple but that doesn’t mean you shouldn’t be easily identifiable to your users and portray the kind of company and values you stand for.
A logo however, can be your customers first glimpse at your brand. Imagine doing an image search for other company logos in your industry, most of which you would scroll straight past. You need to make sure your logo is one that users would stop and appreciate. No clip art icons!
Your logo is also a good start in terms of colour schemes for your website. Combined with your slogan or tagline and some understanding of your target demographic we can start to build out a template and layout for your website. The layout and template along with the graphics can then be used to produce flyers, business cards, headed paper, posters and signs as long as any promotional merchandise if required.
When it comes to the design of your new website we like to work closely with you to make sure you end up with exactly what you wanted. The more information you can give us the better although we have had some clients who prefer not to be involved too much and let us use our experience and expertise to produce a design for them. Normally, as the design develops we will keep you updated so we can make necessary changes before we get too far in to the design and certainly before we start writing any code.